A website is simply another marketing tool for promoting your business, therefore traditional marketing and sales techniques must be incorporated into the design of every website - no matter how large or small.
However, the Internet is different from other media in many respects. New concepts and techniques must also be explored to take full advantage of its potential - it is not enough to merely reproduce brochures and other traditional sales literature onto a website.
This combination of traditional and emerging marketing techniques is what we refer to in the term Internet Marketing. At AIM, we apply internet marketing principles to each website we design.
Our internet marketing strategies include:
- Search Engine Optimisation (SEO)
- Search Engine Registration (SER)
- Pay Per Click Campaigns (Google Adwords / Overture)
- Link Building Campaigns
- E-Mail Marketing
- Banner Advertising
- Statistical Feedback & Analysis
We include search engine optimisation and search engine registration as standard with all websites we design. We also advise our website design clients on all aspects of internet marketing and put forward an internet marketing strategy tailored to their requirements.
We also provide Search Engine Optimisation and Registration as a stand alone service for websites designed by third parties which are failing to achieve results in the search engines. We then advise on a total internet marketing strategy which may or may not include Pay Per Click campaigns. If you fall into this category and would like us provide an internet marketing strategy for your website, please contact us on 065 6868630 or email us .